BOOM!: Data supports free online co-release of new miniseries ‘Hexed’
When BOOM! Studios published their post-ice-age/book-burning dystopian comic book tale North Wind, at Myspace concurrently with its retail release last January, brick-and-mortar comic shops chafed and some even rebelled, asking for “evidence” that free online simul-publication would not eat their collective lunch. (Funny how the common conventional wisdom that it would, requires no evidence whatsoever.) One year later, alongside last Wednesday’s (January 7th) release of their new miniseries Hexed under the same experimental distribution model as North Wind, BOOM!’s Editor-in-Chief Mark Waid has posted a video statement for retailers saying…
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